If you’re anything like me, you love RocketReach for simple prospecting. But — real talk — sometimes you want a little more oomph (or a little less $$$).
So I went ahead, tried a bunch of other B2B Lead Generation Tools, and here’s my no-fluff breakdown of the best RocketReach alternatives for 2025.
Let’s dive straight in. 👇
1. ZoomInfo
ZoomInfo is the big dog. Big data, big power, big price tag.
Core Features:
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100M+ business contacts, global.
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Company insights, technographics, buying intent signals.
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Email + direct dial info.
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Native CRM integrations (Salesforce, HubSpot, Outreach, you name it).
How It Works:
You search by job title, industry, location, even tech stack — ZoomInfo serves up verified contacts with deep company data.
What I Loved:
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Stupidly huge database.
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Intent data is crazy good for timing outreach.
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Direct dials actually work.
What I Didn’t:
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Insanely expensive if you’re small.
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Overkill if you just want a few emails.
Pricing:
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Custom quotes — but usually $10K+ annually.
👉 Best for: Big sales teams with serious budget hunting business leads at scale.
2. Kaspr
Kaspr is RocketReach’s scrappier, LinkedIn-focused little brother.
Core Features:
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Chrome extension reveals emails and mobile numbers on LinkedIn.
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Auto-capture and sync to CRMs.
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GDPR-compliant lead gen (important for EU outreach).
How It Works:
Browse LinkedIn → click Kaspr → boom, instant access to verified contact info.
What I Loved:
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Real-time, right-where-you-are lead capture.
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Super affordable vs RocketReach.
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Smooth CRM push.
What I Didn’t:
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Smaller database overall.
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Credit burn is real if you go hard.
Pricing:
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Starts around €30/month (~$32).
👉 Best for: LinkedIn prospectors, lean B2B outbound teams.
3. LeadIQ
LeadIQ is a beast if you live inside Salesforce, Outreach, or HubSpot.
Core Features:
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Lead capture from LinkedIn and web + instant CRM sync.
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Job change tracking (stay on top of career movers).
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Campaigns and sequence integration.
How It Works:
Prospect on LinkedIn → save contacts directly to your CRM → build outbound campaigns without ever switching tabs.
What I Loved:
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The smoothest CRM workflows I’ve used.
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High email accuracy.
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Awesome alerts for lead job changes = perfect re-engagement ammo.
What I Didn’t:
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Not cheap if you’re solo.
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Contact database not as massive as ZoomInfo.
Pricing:
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Around $75–$150/user/month.
👉 Best for: Serious outbound sales teams using B2B Leads Database Providers day-in, day-out.
4. Apollo.io
Apollo is honestly the best bang-for-buck lead generation platform out there right now.
Core Features:
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275M+ contacts, 65M+ companies.
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Deep filters: funding rounds, tech stack, hiring, you name it.
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Built-in cold email sequences + dialer.
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CRM-lite platform.
How It Works:
Filter your dream leads → export → launch outreach campaigns from inside Apollo — no other tools needed.
What I Loved:
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Crazy value for money.
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Outreach and CRM tools baked right in.
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Killer filters (especially for tech startups).
What I Didn’t:
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Need to be careful about email deliverability (warm up your domains!).
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Support can be a bit slow.
Pricing:
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FREE plan to start.
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Paid plans from $49/month — seriously a steal.
👉 Best for: Startups, SMBs, scrappy sales teams doing high-volume B2B lead generation.
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